Home / Pricing
Simple pricing. No contract.
Websites are a one-time $500. Google Ads is $850 to start, then $400 a month, month to month. Your ad budget is separate and paid directly to Google.
Google Ads pricing
What it costs, clearly.
Websites are a separate one-time $500.
What the $400/month covers
What you get every month.
Management is the work of running your ads. Your ad budget is separate and goes straight to Google.
- Search term reviewWe check what people actually searched before clicking, and block the ones that waste money.
- Bid and budget adjustmentsBudget is shifted toward the services, areas and times that bring in leads.
- Ad updatesAd text and extensions are tested and refreshed so they stay relevant.
- Tracking checksWe make sure calls and form leads are still being counted correctly.
- Monthly reportCalls, form leads, cost per lead, spend and what we changed, in plain English.
- Direct line to usQuestions answered by call, text or email. No ticket system.
Pricing
Simple, and no contract.
Google Ads management
then $400 / month
- Campaign research and build
- Call and form tracking
- Ongoing monitoring and optimization
- Monthly plain-English report
Website + Google Ads
then $400 / month for ads
- Custom website for your business
- Google Ads campaign built and launched
- Tracking from ad to call or form
- Monthly plain-English report
Website only
no monthly fee
- Designed for your trade
- Service and area pages
- Quote forms that reach you
- 30 days of free minor edits
You buy and own your domain, separate from the $500 · Optional maintenance $80/month after 30 days
Request a Website QuoteAds management is month to month, cancel anytime · Websites are a one-time payment, with optional $80/month maintenance · Your Google ad budget is separate and paid directly to Google
Questions
Straight answers.
What does it cost to start Google Ads?
$850 to start: a $450 one-time setup fee plus $400 for your first month of management. After that it's $400 a month, month to month. Your Google ad budget is separate.
Is the ad budget included in the $400?
No. The $400 is our management fee. Your ad spend is paid to Google directly, from your own account, so you always see exactly where it goes. We'll recommend a starting budget for your area during the audit.
Do I have to sign a contract?
No. Ads management is month to month and you can cancel anytime. Websites are a one-time payment.
Why don't you run Facebook or Instagram ads?
For local businesses, people searching Google already need the service. That's usually a better lead than someone scrolling a social feed, so that's where we focus your budget.
What comes with the $500 website?
A custom site designed for your business, with service and area pages, quote forms that send leads to you, and tap-to-call on every screen. It includes 30 days of free minor edits after launch, like text or photo changes. Major changes are quoted separately.
Who owns the domain?
You do. You purchase your domain (your web address) and it stays in your name. Domain registration and yearly renewal are separate from the $500 website price.
Is hosting included?
Yes. Basic hosting is included at no additional monthly charge for eligible small websites. If your site ever needs paid hosting, for example because of its size or traffic, we'll discuss the cost with you and get your approval before anything changes.
Do I have to pay for maintenance?
No. Maintenance is optional, and basic hosting does not require a maintenance subscription. After the first 30 days, you can request paid changes when you need them, quoted before any work starts, or choose optional maintenance for $80 a month.
How much is a website on its own?
$500, one time, for a custom site built for your business. If you want Google Ads too, the website and ads setup together are $1,350 to start, then $400 a month for ads management.
What is the AI Assistant?
It's an AI that answers your business calls when you can't, like when you're on a job, driving, or it's after hours. It talks with the caller, gets their name, number and what they need, and sends you the details right away so you can call back. It also replies to new website leads within seconds. It's coming soon. Pick "AI Assistant" on the contact form to get on the waitlist.
Do you guarantee leads or first-page rankings?
No. Nobody can honestly guarantee that. Results depend on your market, budget, competition and season. What we do promise is a properly built campaign, tracking so you can see what each lead costs, regular monitoring and a clear monthly report.
Do I need a new website to run ads?
Not always. If your current site loads fast and makes it easy to call, we can send ads there. If it doesn't, ads would be wasted on it, and we'll tell you that in the audit.
What's in the free audit?
How you show up on Google and Maps, what nearby competitors are running, the state of your website on a phone, and the first few things we'd fix. You keep it whether you hire us or not.
Not sure which plan fits?
Start with the free audit. We'll tell you which one makes sense for your business, or if none does.